Enter a link to a description of your Solution.  

If you don't have an official product/solution page you probably have a description somewhere in some format, just enter the link, please. 

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This description will be used to understand your offering and will not be used directly in the listing if it is not yet optimally prepared. We will let you know in this case.

Select a standard area of challenges that your solutions addresses at least for the 1st Function/Role and for the 2nd one too if it is different.

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If you cannot categorise your solution select Other.

PVIM™ stands for Produs Value Innovation Model, a proprietary concept providing a standardised format for definition and storing of unique value propositions of innovative business solutions. It is based on the proven Solution Selling™ and Produs™ principles that define the value of a solution from the perspective of a buyer and their key business challenges. It allows for matching your solution to buyers who most probably need it and allows PGN advisors to sell it as real business solutions, for prices that correspond the value they bring them. 

The Responsible Role is usually a person whose business issue our Solution presumably solves.

Usually, a manager inside this function is responsible for the solution (often technical) but may not own the budget for such a purchase/project. So, there are often other persons, usually their superior (boss) that should approve the purchase. Enter their Role under the Approving Role. 

For example, if we have a Financial Reporting SW we should enter both, the Chief Accountant and the CEO.

If the role you want is missing, pick Other and enter it at the beginning of the challenge text.

The Key Challenge is the problem or critical business issue that our Solution is solving from the perspective of the responsible person. And similarly from the person or role that needs to approve it. Their perspective is slightly different, their challenge usually being a consequence of the responsible person having their challenge unresolved.

For example, with the business reporting software we solve the challenge of the chief accountant that could probably be described as "inability to provide correct and timely reports to the board" and the other "inability to manage company without the right information". 

So, which responsibility is the target manager unable to do before he gets your solution?